takibi Japanese
Toppage Concept Business Profile
Concept
takibi is an account planning company. We provide assistance with product and service development, marketing and advertising.

takibi's strengths are "research and creativity". It's said that humans use the right side of their brains for creative thinking and the left side for analytical thought. We specialize in both of these areas.

We are involved in everything from R&D to advertisement. We pay close attention to the kind of consistency necessary to capture consumers' hearts.
  We're in the midst of creating a business model for the new age of advertising. Our clients are people who support us in this brave endeavor.

Generally, we work through direct contracts with our clients. Of course, we're flexible enough to provide services alongside large-scale ad firms as a media account planning partner, should the need arise.

What sets us apartment from firms like Dentsu and Hakuhodo is the fact that our business model is not dependent on the media margin. Instead, we run our company based on our reasonably priced monthly account planning fees and management fees from research and development.
For this reason, you can count on us to tell you plainly when we feel your product planning could be improved. We are always extremely honest with our clients.

We constantly think about effective ways to advertise without using the media. We're also happy to suggest compelling ideas for utilizing the media.

In short, we are "media flat," meaning that we don't rely on compensation from the media margin. We are different from research or production companies in the way that we almost become partners with our clients by frequently visiting them onsite.
  We ask for the account planning fee from our clients so that we can provide the utmost level of service by studying the client's business, their products and the market they hope to sell them in. The fee also allows us to avoid having to undertake simultaneous projects with our clients' competitors. We ask our clients to commit to contracts of 6 months or more.

We look forward to meeting wonderful partners and we're excited about continuing our work.
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